Magento Ecommerce Blog | Magento

On their Magento site Barebonesworkwear.com, BareBones WorkWear recently deployed Fanplayr's Smart & Targeted extension and almost immediately saw increases in conversion rates and average order values (AOVs). In this spotlight, Barebones' CIO Steve Wylie talks to us about his experience with Fanplayr, a Magento Gold Industry Partner.

Magento Ecommerce Blog | Magento

User experience (UX) is the overall emotional feeling a user gets after interacting with a product or website. It's also an important factor in turning browsers into buyers. Give online shoppers a convenient, intuitive, enjoyable experience, the collective wisdom goes, and they're more likely to buy.

Magento Ecommerce Blog | Magento

User experience (UX) is the overall emotional feeling a user gets after interacting with a product or website. It's also an important factor in turning browsers into buyers. Give online shoppers a convenient, intuitive, enjoyable experience, the collective wisdom goes, and they're more likely to buy.

Magento Ecommerce Blog | Magento

Product reviews help establish consumer trust. They are essential for creating user generated content and increasing sales. The problem is that most sites aren't able to convert their shoppers into reviewers. Most sites are only able to turn about 1% of their shoppers into active reviewers.